Für welche Art von Computer-Ausstattung planen Konsumenten, Geld auszugeben? Worauf kommt es Hardware-Enthusiasten und -Influencern an? Kingston Digital, Inc., eine Tochtergesellschaft von Kingston Technology Company, Inc., einem der führenden Anbieter von Speicherprodukten und Technologielösungen weltweit, hat anhand einer Studie der European Hardware Association (EHA)1 das wahrscheinliche Ausgabeverhalten untersucht. Das Ergebnis zeigt: 36 Prozent der Befragten in Deutschland rechnen in den kommenden zwölf Monaten mit persönlichen Ausgaben von 1.000 Euro bis 2.000 Euro für Technikprodukte. Mit einem Durchschnitt von rund 1.700 Euro liegen die Deutschen im internationalen Vergleich2 damit auf Platz zwei, knapp hinter Schweden.
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