Die Gewinner: #SantaClara von Lidl ist das erfolgreichste deutsche Weihnachtsvideo 2016 und erreicht im internationalen Vergleich einen beachtenswerten vierten Platz - nach John Lewis, Heathrow Airport und Marks & Spencers. An die Spitze der meist geteilten deutschen Werbespots setzen sich die „Katzen“ von Netto aly Anzw, Zjjdx, Egjxzvc hbw Kerwd.
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