While the printing of the content is done bei the HP Indigo machines, the following steps were realized with machines of different partners. The book cases were made with PräziCase and PräziCoat of Schmedt. Thenwith PräLeg and PräForm the case and block then were "cased in". This is the moment when a book becomes a book.
Last thing is the pressing of the book and the joint will be burned in.
The digital printing allows to print small edition down to a single book. To make a hardcover book it needs machines whcih cope with different formats without changes for formats. on the machine. This allows the economical production of books on demand like i.e. photo books.
During the Photokina, Schmedt appears first time as an official partner of Hewlett Packard. Both companies expect good business from this relationsship. The market for books in demand and the making of photo books is not saturated yet. The demand for solutions is still large.
During the showtime, HP and Schmedt will run a live book production!